1992, The Perfect Date founder and event specialist, Cheryl Lawson has been responsible for planning some of the most exciting meetings, events and parties in the country. After over 16 years working for two fortune 500 companies, Cheryl decided to launch her own event planning firm.
Established and launched at the Daytona 500 in 2000,The Perfect Date, is an event and marketing firm, specializing in Corporate Meetings, Association Conferences, Specialized events,and Gala Celebrations. "We provide time saving services that allow our customers to enjoy every stage of their event", said Lawson.
While all of Cheryl's events are memorable, the most memorable part of Cheryl's company is the name, The Perfect Date, established long before the current dating craze. Cheryl recounts how the name came about. It's quite an interesting story.
"In 1999, a friend of mine wanted me to recommend a wine for his family's Thanksgiving dinner. My reply was how about you pick one for yourself. " Known for her great knowledge of the California Wine country, Cheryl, along with another friend, took the short trip from Sacramento to the Sonoma and Napa area.
Viansa Winery and Italian Marketplace in Sonoma was the first stop. At Viansa we enjoyed great wines, perfect pesto, magnificent mustards ,and fabulous frutta dolce that were so graciously offered as samples throughout the market place.
The nest stop was the striking Sterling Vineyard Winery, a very familiar landmark to the locals of Napa Valley, which is located on a hill just south of the town of Calistoga.
After the self guided tour, the wine tasting terrace gave us a much needed sit down break. The staff at Sterling gave us all excellent wine parings for turkey dinners.
The historic Oakville Grocery was the next stop. The flagship store is located along heavily traveled Hwy 29, in the township of Oakville. We learned that in 1993, the historic building was recognized and honored by being included in the National Registry of Historic Places in the US. The famous little country store has been featured on Good Morning America, CNN , and in Bon Appetite and Food and Wine and Gourmet magazines. This place is a must stop for anyone who visits Napa Valley. The Oakville chicken club and the pesto mayo are worth the trip.
And just a short drive down the street, our group visited Silver Oak Cellars. The mission of Silver Oak is to consistently produce of the finest Cabernet Sauvignon wines in the world. For me and my friends, mission was accomplished. Although we had experienced only a few wineries, we all walked away with a small fortune in wine.
Our final stop was Brava Terrace's Cuisine, located at the edge of the quaint town of St. Helena. The cuisine reflects wine country cooking of France, Italy and especially California. While we were dining near the wonderful fieldstone fireplace in the main dining room, my friend stated, "This would be an ideal place to take a date". My girlfriend and I (both single at the time) stated simultaneously, "Everything we have done today would be a nice thing to do on a date". It was at that moment my friend proclaimed, "That's what you should do Cheryl. You should just plan the perfect date."
A play on the phrase and with the use of a calendar in the logo design to indicate a date of the month, The Perfect Date, has emerged as one of the most unique event planning firms in Southern California.
To learn more about The Perfect Date, log on to
http://www.theperfect-date.com
Or follow Cheryl on Twitter @partyaficionado
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