Event Planner Cheryl Lawson Teams up with RCC Community Education

Event Planner Cheryl Lawson Teams up with RCC Community Education

Popular event planner Cheryl Lawson has teamed up with RCC Community Education to teach aspiring event planners the tricks of the trade.

Popular event planner Cheryl Lawson has teamed up with RCC Community Education to teach aspiring event planners the tricks of the trade.

This class "Event Planning; Create Your New Career" is designed for anyone who wants to become a professional event planner and for the many administrative employees who plan meetings and events as part of their jobs. "The class is designed to be a resource for students of all ages and backgrounds," said Cheryl. "I really enjoy sharing my experiences with others. I am thrilled to create this course for the Riverside community."

Cheryl Lawson, an event planner and marketing specialist, will cover: event basics, career opportunities for aspiring planners, and essential tips to help develop communication styles. Students will learn about event budgeting, negotiation skills, site visits, and much more.

After spending 16 years in corporate America, Cheryl coordinated contest where winning sales people won a V.I.P trip to the Daytona 500. Sixteen lucky winners had the time of their lives including private dinners, police escorts, and infield RVs stocked with all of their favorite snacks and beverages. Cheryl chose the Daytona event to launch her own company, The Perfect Date, an event planning and marketing firm. Established long before the current online dating craze, the name "The Perfect Date" was inspired by a wine country tour through the Napa Valley.

In this age of technology and ease of travel, Cheryl has planned events at such unique venues as The Kentucky Derby Museum in Louisville, KY, Texas Motor Speedway, LaQuinta Resort and Spa, and many other fantastic locations through out the country.

From 2005-2007, The Perfect Date was the official event planning company for the annual Prodance event and conference. Prodance is an international forum for professional sports dance teams, representing the NFL, NBA, CFL, AFL, and other professional sport leagues.

"I have had the incredible privilege and good fortune of being a client of Cheryl and her event planning company, The Perfect Date. Cheryl has played a major role in orchestrating the phenomenal growth and success of one of my business ventures," said Rosalyn Jones, CEO/Founder of ProDance. "From our initial conversation, I knew, intuitively, that Cheryl 'GOT' my business! She understood what it was going to take to bring my ideas to fruition. Cheryl is meticulous, savvy, focused, innovative, organized, intelligent, creative and professional. She is such a joy to work with, and she ALWAYS delivers more than I could ever imagine. It is rare to find someone who immerses herself in your company's ideas and can take those concepts from conception to actuality. From website development to marketing, sponsorship acquisition to pre-event services, registration to budgeting, on-site needs to post event management, Cheryl Lawson is the very definition of the consummate event planner. She's the real deal!"

Ms. Lawson has over 18 years in sales, marketing and event planning, and she is often contacted as an industry expert. As an adjunct college professor, Cheryl has received high marks from her students on her teaching style and her knowledge of the business.

To register for the RCC Community ED course titled: "Event Planning Create Your New Career" visit http://www.rcccommunityed.com. New classes scheduled September and October, 2008.

###